Weight-loss drugs like Ozempic and Wegovy have gained significant popularity recently. However, as the holiday season comes to a close, so do weight-loss scams.

The beginning of the year is when advertisements promoting "miracle" weight-loss cures flood the market, capitalizing on individuals who have made New Year's resolutions to lose weight. The Federal Trade Commission issues a warning to consumers about these deceptive promotions.

Weight loss is a lucrative industry. NovoNordisk and Eli Lilly have soared in value, thanks to their approved weight-loss drugs. Yet, with almost half of Americans attempting to shed pounds annually, scammers see an opportunity.

Throughout history, there have been countless bogus "miracle" weight-loss solutions. From fake elixirs and tonics to appetite-suppressing "Trim-Aid Cigarettes" and special "Vision Dieter Glasses" that made food less appealing, scams have plagued the industry for years.

While pill, cream, or patch pitches continue to flood the market, there are telltale signs to identify scams, according to the FTC. A golden rule to remember is that if something sounds too good to be true, it probably is. Here are some key factors to consider when evaluating a new diet:

1. Unrealistic Promises

Beware of weight-loss programs promising miraculous results within an unbelievably short time frame. Achieving significant weight loss takes time and dedication.

2. Lack of Scientific Evidence

Ensure that any weight-loss treatment you consider has credible scientific research backing its claims. Be cautious of products that lack scientific support.

3. Quick Fixes Without Lifestyle Changes

Avoid treatments that promise effortless weight loss without dietary changes or physical activity. Sustainable weight loss requires a comprehensive approach.

4. Hidden Ingredients

Always check the ingredient list of any weight-loss product you're considering. Some supplements may contain harmful or undisclosed substances. Stay vigilant and prioritize your safety.

In conclusion, as the new year commences, be wary of weight-loss scams masquerading as miraculous solutions. By staying informed and vigilant, you can protect yourself from falling victim to these fraudulent schemes and make informed choices on your weight-loss journey.

False Promises

Spurious weight-loss programs will tell you anything to get you to buy their products. So if the ad promises their program will help you lose weight without having to watch your diet or having to do any exercise, it’s a scam. Any program that says all you have to do to lose weight is to take a pill is not going to work. The same goes for ads that claim their program will help you lose 30 pounds in 30 days or will help you lose weight permanently. There is no magic way to lose weight without diet and exercise, experts say.

Fake News

Bad Drugs

Regulators warn that some of the products being sold include substances that are banned in the U.S. or are actually harmful to your health. Buyers should beware of what they are ingesting.

Read the Fine Print

Some programs claim to offer a free trial upfront, but consumers should always read the contract closely, as they often may be inadvertently signing up for a long-term commitment that may not always be easy to get out of, health experts say. Gym memberships should also be closely scrutinized as they can contain clauses that commit you to something you didn't necessarily want.